Florida was the undisputed leader in oranges and orange juice for more than a century before Brazil claimed the title not that many years ago. But next week a big Florida-grower owned juice cooperative is taking on the multibillion dollar imported-juice industry with a brash TV campaign.
Friday, November 9, 2007
Florida's Natural launching campaign against imported orange juice
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1 comments:
Those old citrus growers have really outdone themselves with their campaign videos - they're hilarious! Check out the first segment in series of many on YouTube
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